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  1. 1995
  2. Published
    Schijns, J. M. C., & Odekerken-Schröder, G. J. (1995). Segment selection by relationship strength. (METEOR research memorandum; No. 038). Maastricht: METEOR, Maastricht University School of Business and Economics.
  3. 2001
  4. Published
  5. Published
  6. Published
  7. Published
  8. Published
  9. Published
  10. Published
    van Oppen, C. A. M. L., Odekerken-Schröder, G. J., de Wulf, K., & de Canniere, M. (2001). What Drives Consumer Participation to Loyalty Programs: A Conjoint Analytical Approach. In E. Breivik, AW. Falkenberg, & Gronhaug (Eds.), Research Conference Proceedings, Rethinking European Marketing NHH/EMAC.
  11. Published
    Odekerken-Schröder, G. J., & de Wulf, K. (2001). Winkeltrouw in de Kledingbranche: Een Empirische Vergelijking tussen Nederlandse en Belgische Consumenten. In Bronner (Ed.), Jaarboek 2001 MarktOnderzoekAssociatie: Ontwikkelingen in het Marktonderzoek (pp. 73-88). Haarlem: De Vrieseborch.
  12. 2002
  13. Published
    Martens, H., Bloemer, J. M. M., & Odekerken-Schröder, G. J. (2002). A Comparison of the Antecedents of Employee and Customer Loyalty at a Belgian Bank. In Proceedings 39th Annual Meeting Eastern Academy of Management Yale, USA: Yale.
  14. Published
    Odekerken-Schröder, G. J., & Bloemer, J. M. M. (2002). Constraints and dedication as drivers for relationship commitment: an empirical study in a health-care context. (METEOR Research Memorandum; No. 056). Maastricht: METEOR, Maastricht University School of Business and Economics.
  15. Published
    Odekerken-Schröder, G. J., & Bloemer, J. M. M. (2002). Constraints and Dedication as Drivers for Relationship Commitment: An Empirical Study in Health-Care Context. In Proceedings 31st EMAC Conference Braga, Portugal: EMAC.
  16. Published
  17. Published
    de Wulf, K., d'Haene, I., Zegers, D., & Odekerken-Schröder, G. J. (2002). Do Satisfied Call Center Operators Deliver Better Customer Service? In Proceedings of the 11th AMA Frontiers in Services Conference (pp. 40-40). Maastricht, The Netherlands: Maastricht.
  18. Published
    de Wulf, K., Odekerken-Schröder, G. J., & van Kenhove, P. (2002). Investments In Consumer Relationships - A Critical Reassessment And Model Extension. (METEOR Research Memorandum; No. 077). Maastricht: METEOR, Maastricht University School of Business and Economics.
  19. Published
  20. Published
  21. Published
    de Wulf, K., d'Haene, I., Zegers, D., & Odekerken-Schröder, G. J. (2002). The Impact of Call Centre Operator Satisfaction on Perceived Service Quality. In Proceedings 31st EMAC Conference Braga, Portugal: EMAC.
  22. Published
    Bloemer, J. M. M., Odekerken-Schröder, G. J., & Kestens, L. (2002). The impact of need for social affiliation and consumer relationship proneness on behavioral intentions : an empirical study in a hairdresser's context. (METEOR Research Memorandum; No. 059). Maastricht: METEOR, Maastricht University School of Business and Economics.
  23. Published
    Bloemer, J. M. M., & Odekerken-Schröder, G. J. (2002). The Influence of Store Image and Consumer Relationship Proneness on Store Loyalty. In Proceedings of the 11th AMA Frontiers in Services Conference (pp. 53-53). Maastricht, The Netherlands: Maastricht.
  24. Published
    Bloemer, J. M. M., Odekerken-Schröder, G. J., & Martens, H. (2002). The psychology behind commitment and loyalty : an empirical study in a bank setting. (METEOR Research Memorandum; No. 058). Maastricht: METEOR, Maastricht University School of Business and Economics.
  25. Published
    Bloemer, J. M. M., & Odekerken-Schröder, G. J. (2002). The Psychology Behind Commitment and Loyalty: An Empirical Study in the Banking Industry. In Proceedings Research Symposium of EMAC and ANZMAC Perth, Australia: Maastricht.
  26. 2003
  27. Published
  28. Published
  29. Published
    Odekerken-Schröder, G. J., & Ouwersloot, J. (2003). Brand Communities: An Investigation of Plural Relationships. In Relationship Marketing, Customer Relationship Management, and Marketing Management: Co-operation, Competition, Co-evolution Berlijn: Freie Universitat Berlin.
  30. Published
    Odekerken-Schröder, G. J., Wetzels, M. G. M., & Cramer, A. (2003). Consumer Trade-Offs Online: An Empirical Study of Choice and Convenience. In Marketing Responsible and Relevant? Brussels: EMAC Brussels.
  31. Published
  32. Published
  33. Published
    Odekerken-Schröder, G. J., de Wulf, K., van Oppen, C. A. M. L., & de Canniere, M. (2003). Loyalty Monitor Onderzoek. In P. Kotler (Ed.), Principes van Marketing (pp. 419-420). Amsterdam: Pearson/Prentice Hall.
  34. Published
  35. Published
  36. Published
  37. Published
  38. 2004
  39. Published
  40. Published
    Odekerken-Schröder, G. J., & Bloemer, J. M. M. (2004). Loyalty of Boundary Spanning Employees. In Proceedings of the 33rd EMAC Conference Murcia: EMAC.
  41. Published
  42. Published
  43. 2005
  44. Published
    van Oppen, C. A. M. L., Odekerken-Schröder, G. J., & Wetzels, M. G. M. (2005). Experiential value: a hierarchical model, the impact on e-loyalty and a customer typology. (METEOR Research Memorandum; No. 016). Maastricht: METEOR, Maastricht University School of Business and Economics.
  45. 2011
  46. Published
  47. Published
  48. Published
  49. 2012
  50. Published
    Tijhuis, M. J., Pohjola, M., Gunnlaugsdottir, H., Kalogeras, N., Leino, O., Luteijn, J., ... Verhagen, H. (2012). Looking beyond borders: Integrating best practices in benefit-risk analysis into the field of food and nutrition. Food and Chemical Toxicology, 50(1), 77-93. https://doi.org/10.1016/j.fct.2011.11.044
  51. Published
    Ueland, O., Gunnlaugsdottir, H., Holm, F., Kalogeras, N., Leino, O., Luteijn, J., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: Consumer perception. Food and Chemical Toxicology, 50(1), 67-76. https://doi.org/10.1016/j.fct.2011.06.006
  52. Published
  53. Published
    Pohjola, M., Leino, O., Kollanus, V., Tuomisto, J., Gunnlaugsdottir, H., Holm, F., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: Environmental health. Food and Chemical Toxicology, 50(1), 40-55. https://doi.org/10.1016/j.fct.2011.06.004
  54. Published
    Tijhuis, M. J., de Jong, N., Pohjola, M., Gunnlaugsdottir, H., Hendriksen, M., Hoekstra, J., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: Food and nutrition. Food and Chemical Toxicology, 50(1), 5-25. https://doi.org/10.1016/j.fct.2011.06.010
  55. Published
    Magnusson, S., Gunnlaugsdottir, H., van Loveren, H., Holm, F., Kalogeras, N., Leino, O., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: Food microbiology. Food and Chemical Toxicology, 50(1), 33-39. https://doi.org/10.1016/j.fct.2011.06.005
  56. Published
    Verhagen, H., Tijhuis, M. J., Gunnlaugsdottir, H., Kalogeras, N., Leino, O., Luteijn, J., ... Holm, F. (2012). State of the art in benefit-risk analysis: Introduction. Food and Chemical Toxicology, 50(1), 2-4. https://doi.org/10.1016/j.fct.2011.06.007
  57. Published
    Luteijn, J., White, B., Gunnlaugsdottir, H., Holm, F., Kalogeras, N., Leino, O., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: medicines. Food and Chemical Toxicology, 50(1), 26-32. https://doi.org/10.1016/j.fct.2011.06.008
  58. 2013
  59. Published
  60. Published
  61. 2015
  62. Published
    Odekerken-Schröder, G. J., Sillen, K. I. J., & Wetzels, M. G. M. (2015). Ex-inwoners als vergeten ambassadeurs van een stad/regio. In A. E. Bronner (Ed.), Jaarboek 2015: ontwikkelingen in het marktonderzoek (pp. 155-167). Haarlem: Spaar en Hout BV.
  63. 2016
  64. Published
  65. Published
    Henkel, A., Bögershausen, J., Ciuchita, R., & Odekerken-Schröder, G. (2016). Unheard consumers: a resource perspective on the goal pursuit of families with hearing impaired children. Paper presented at 2016 Winter Marketing Academic (AMA) Conference, Las Vegas, United States.
  66. 2017
  67. Published
    Oertzen, A-S., Mager, B., & Odekerken-Schröder, G. (2017). A measurement tool for value co-creation. Paper presented at The 5th Naples Forum on Service, Sorento, Naples, Italy.
  68. Published
  69. Published
  70. Published
  71. Published
    Haex, R., van Rooyen, M., Sion, K. Y. I., Beurskens, A. J. H. M., Hamers, J. P. H., Moser, A., ... Zwakhalen, S. (2017). Not everything that can be counted counts: innovative and feasible measurements of long-term care quality. Poster session presented at CAPHRI Research day, Valkenburg, Netherlands.
  72. Published
    Caic, M., Odekerken-Schröder, G., & Mahr, D. (2017). Programmed to Care: A Typology of Social Service Robots in Healthcare. Abstract from Frontiers in Service Conference, 2017, New York, United States.
  73. Published
    Verhallen, P., Brüggen, E., Post, T., & Odekerken-Schröder, G. (2017). Raising Anchor for Behavioral Interventions: Evidence in Favor of Peer Effects. Paper presented at Boulder Summer Conference on Consumer Financial Decision-Making, Boulder, United States.
  74. Published
    Verhallen, P., Brüggen, E., Post, T., & Odekerken-Schröder, G. (2017). Raising Anchor for Behavioral Interventions: Evidence in Favor of Peer Effects. Paper presented at RAND Behavioral Finance Forum 2017, Washington, D.C., United States.
  75. Published
    Oertzen, A-S., Mager, B., & Odekerken-Schröder, G. (2017). Service innovation in value co-creation: A context and an outcome. Paper presented at The 15th International Research Symposium on Service Excellence in Management, Porto, Portugal.
  76. Published
    Vink, J., Mahr, D., & Odekerken-Schröder, G. (2017). Shifting the balance of power in healthcare through service design. In B. Mager (Ed.), Service Design Impact Report - Health Sector Service Design Network.
  77. Published
    Mennens, K., van Gils, A., Letterie, W., & Odekerken-Schröder, G. (2017). Succesvolle diensteninnovaties in de maakindustrie. In Ontwikkelingen in het marktonderzoek : Jaarboek MarktOnderzoekAssociatie (Vol. 42, pp. 169-181). (MarktOnderzoekAssociatie Jaarboek 2017). Spaar en Hout BV.
  78. Published
    Stead, S., Odekerken-Schröder, G., & Mahr, D. (2017). Towards a multisensory customer experience: an investigation through sensory ethnography. 74-74. Abstract from Frontiers in Service Conference, 2017, New York, United States.
  79. Published
    Stead, S., Odekerken-Schröder, G., & Mahr, D. (2017). Towards a multi-sensory customer service experience. 808-810. Abstract from The 15th International Research Symposium on Service Excellence in Management, Porto, Portugal.
  80. Published
    Caic, M., Odekerken-Schröder, G., & Mahr, D. (2017). Value networks in elderly care: Value co-creation and co-destruction practices. 886-888. Abstract from The 15th International Research Symposium on Service Excellence in Management, Porto, Portugal.
  81. Published
  82. Published
  83. Published
  84. 2018
  85. Published
  86. Published
    Simao, H., Ribeiro, P., Moreno, P., Figueiredo, R., Duarte, N., Nunes, R., ... Odekerken-Schröder, G. (2018). Experiments with Vizzy as a Coach for Elderly Exercise. Paper presented at The 13th Annual ACM/IEEE International Conference on Human Robot Interaction , Chicago, IL, United States.
  87. Published
    Sion, K., Verbeek, H., Boer, B. D., Zwakhalen, S., Odekerken-Schröder, G., Schols, J., & Hamers, J. (2018). Measuring experienced quality of care in nursing homes from the resident’s perspective: a needs assessment. Abstract from 17th European Doctoral Conference in Nursing Science, Maastricht, Netherlands.
  88. Published
  89. Published
    Caic, M., Avelino, J., Mahr, D., Odekerken-Schröder, G., & Bernardino, A. (2018). Robotic versus human coaches for active aging: A field study on customer service experience. Paper presented at La Londe Conference, La Londe les Maures, France.
  90. Published
  91. Published
    Caic, M., Avelino, J., Mahr, D., Odekerken-Schröder, G., & Bernardino, A. (2018). The Social Role of the Digital Interface: How Social Robots Change Service Interactions. Paper presented at Interactive Marketing Research Conference, Amsterdam, Netherlands.
  92. Published
  93. Published
  94. Published
  95. 2019
  96. Published
  97. Published
  98. Published
  99. Published
  100. Published