The Social Role of the Digital Interface: How Social Robots Change Service Interactions

Martina Caic, Joao Avelino, Dominik Mahr, Gaby Odekerken-Schröder, Alexandre Bernardino

Research output: Contribution to conferencePaperAcademic

Original languageEnglish
Publication statusPublished - 2018
EventInteractive Marketing Research Conference - Amsterdam, Netherlands
Duration: 23 Mar 201824 Mar 2018
https://www.marketingedge.org/academics/interactive-marketing-research-conference/program-at-a-glance

Conference

ConferenceInteractive Marketing Research Conference
CountryNetherlands
CityAmsterdam
Period23/03/1824/03/18
Internet address

Cite this

Caic, M., Avelino, J., Mahr, D., Odekerken-Schröder, G., & Bernardino, A. (2018). The Social Role of the Digital Interface: How Social Robots Change Service Interactions. Paper presented at Interactive Marketing Research Conference, Amsterdam, Netherlands.
Caic, Martina ; Avelino, Joao ; Mahr, Dominik ; Odekerken-Schröder, Gaby ; Bernardino, Alexandre. / The Social Role of the Digital Interface: How Social Robots Change Service Interactions. Paper presented at Interactive Marketing Research Conference, Amsterdam, Netherlands.
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title = "The Social Role of the Digital Interface: How Social Robots Change Service Interactions",
author = "Martina Caic and Joao Avelino and Dominik Mahr and Gaby Odekerken-Schr{\"o}der and Alexandre Bernardino",
year = "2018",
language = "English",
note = "Interactive Marketing Research Conference ; Conference date: 23-03-2018 Through 24-03-2018",
url = "https://www.marketingedge.org/academics/interactive-marketing-research-conference/program-at-a-glance",

}

Caic, M, Avelino, J, Mahr, D, Odekerken-Schröder, G & Bernardino, A 2018, 'The Social Role of the Digital Interface: How Social Robots Change Service Interactions', Paper presented at Interactive Marketing Research Conference, Amsterdam, Netherlands, 23/03/18 - 24/03/18.

The Social Role of the Digital Interface: How Social Robots Change Service Interactions. / Caic, Martina; Avelino, Joao; Mahr, Dominik; Odekerken-Schröder, Gaby; Bernardino, Alexandre.

2018. Paper presented at Interactive Marketing Research Conference, Amsterdam, Netherlands.

Research output: Contribution to conferencePaperAcademic

TY - CONF

T1 - The Social Role of the Digital Interface: How Social Robots Change Service Interactions

AU - Caic, Martina

AU - Avelino, Joao

AU - Mahr, Dominik

AU - Odekerken-Schröder, Gaby

AU - Bernardino, Alexandre

PY - 2018

Y1 - 2018

M3 - Paper

ER -

Caic M, Avelino J, Mahr D, Odekerken-Schröder G, Bernardino A. The Social Role of the Digital Interface: How Social Robots Change Service Interactions. 2018. Paper presented at Interactive Marketing Research Conference, Amsterdam, Netherlands.