2019 Literati Awards: Outstanding Paper

Hilken, Tim (Recipient), Heller, Jonas (Recipient), Chylinski, Mathew (Recipient), Keeling, Debbie I. (Recipient), Mahr, Dominik (Recipient) & de Ruyter, Ko (Recipient)

Marketing & Supply Chain Management
Institute for Digital Smart Society
GSBE other - not theme-related research

Prize: Prize (including medals and awards) › Academic

Description

2019 Outstanding Paper Award for the paper entitled "Making omnichannel an augmented reality: the current and future state of the art", published in the Journal of Research in Interactive Marketing, volume 12 issue 4 (2019)

Awarded date	2019
Degree of recognition	International
Granting Organisations	Emerald Publishing

2019 Literati Awards: Outstanding Paper

Description

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Publications

Making omnichannel an augmented reality: the current and future state of the art