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Review article
2019

Understanding and managing customer relational benefits in services: a meta-analysis

Gremler, D. D., Van Vaerenbergh, Y., Bruggen, E. C. & Gwinner, K. P., 29 Oct 2019, In : Journal of the Academy of Marketing Science. 19 p.

Research output: Contribution to journalReview articleAcademicpeer-review