The impact of need for social affiliation and consumer relationship proneness on behavioral intentions : an empirical study in a hairdresser's context

J.M.M. Bloemer, G.J. Odekerken-Schröder, L. Kestens

Research output: Working paper / PreprintWorking paper

320 Downloads (Pure)
Original languageEnglish
Place of PublicationMaastricht
PublisherMETEOR, Maastricht University School of Business and Economics
Number of pages34
Publication statusPublished - 1 Jan 2002

Publication series

SeriesMETEOR Research Memorandum

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