Serving low-income markets: rethinking multinational corporations' strategies

S. SadreGhazi, G.M. Duysters

Research output: Book/ReportReportProfessional

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Original languageEnglish
Place of PublicationMaastricht
PublisherUNU-MERIT, Maastricht Economic and Social Research and Training Centre on Innovation and Technology
Number of pages30
Publication statusPublished - 1 Jan 2008

Publication series

SeriesUNU-MERIT Working Papers
Number024

Cite this

SadreGhazi, S., & Duysters, G. M. (2008). Serving low-income markets: rethinking multinational corporations' strategies. UNU-MERIT, Maastricht Economic and Social Research and Training Centre on Innovation and Technology. UNU-MERIT Working Papers, No. 024