@inbook{bd2251f487224f1086a4107cfe9a26ca,
title = "Marketing of technological products; theory and methods.",
author = "{van Kesteren}, N.M.C. and R.M. Meertens",
year = "2006",
month = jan,
day = "1",
language = "English",
isbn = "9781402044335",
series = "Eco-efficiency in industry and science",
number = "20",
pages = "159--172",
editor = "P.-P. Verbeek and A. Slob",
booktitle = "User behaviour and technology development: shaping sustainable relations between consumers and technologies",
publisher = "Springer",
address = "United States",
}