Energy and environmental behavior

Sara Morales Izquierdo, Manou Willems, Johanna Emilia Immonen, Amel Benzerga, Ondrej Kácha, Kai Ruggeri, Sander Van Der Linden

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

Abstract

The most pressing environmental concerns of the twenty-first century include climate change, sustainable energy production, and access to clean air and water. In order to promote sustainable behavior, effective energy and environmental policies are needed beyond polarized debates around regulation. Although public willingness to utilize sustainable and pro-environmental options is increasing, actual behavior trends have not followed suit, with few exceptions. Largely through the use of social norms, a variety of behavioral insights present clear opportunities to achieve desired outcomes, with evidence ranging from better engaging local communities to improved public campaigns. Other approaches, such as setting default choices in favor of green energy, appear to result in “optimal” policy outcomes. In this chapter, we explore several techniques and their potential for impact.
Original languageEnglish
Title of host publicationPsychology and Behavioral Economics
Subtitle of host publicationApplications for Public Policy
EditorsKai Ruggeri
PublisherTaylor and Francis
Pages99-129
Number of pages31
Edition2
ISBN (Electronic)9781000449952
ISBN (Print)9781032021058
DOIs
Publication statusPublished - 1 Jan 2021

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