Original language | English |
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Title of host publication | Designing Personalized User Experiences in eCommerce |
Editors | CM Karat, J Blom, J Karat |
Place of Publication | Amsterdam |
Publisher | Kluwer Academic Publishers |
Pages | 207-229 |
Publication status | Published - 1 Jan 2004 |
Buyer Behavior in Personalized Shopping Environments: Insights from the Institute for Online Consumer Studies
G. Häubl, B.G.C. Dellaert, K.B. Murray, V. Trifts
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic