Asymmetric loss function in product-level sales forecasting: An empirical comparison

S. Gogolev*, E. Ozhegov

*Corresponding author for this work

Research output: Contribution to journalArticleAcademicpeer-review

Abstract

In the paper we study the behavior of models estimated using asymmetric loss function for the prediction of product-level sales. The paper is focused on the deriving of a loss function from the newsvendor model where the cost of sales over-and underprediction are not equal. We describe the properties of the asymmetric loss function and validate its performance on transactional sales data. The results show that when costs of sales over-and underprediction are non-equal, the prediction function obtained using asymmetric loss leads to lower economic costs compared with symmetric one. Our findings suggest implementing this type of forecasting method to predict product-level sales in the retail and restaurant industries to better accommodate business goals when solving inventory planning tasks.

Original languageEnglish
Pages (from-to)109-121
Number of pages13
JournalApplied Econometrics
Volume70
DOIs
Publication statusPublished - 2023

JEL classifications

  • d12 - Consumer Economics: Empirical Analysis
  • c52 - Model Evaluation, Validation, and Selection
  • c53 - "Forecasting and Prediction Methods; Simulation Methods "

Keywords

  • Accuracy metric
  • Demand estimation
  • Loss function
  • Prediction
  • Retail.

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