Contemporary Issues and Critical Challenges on Innovation in Services

Aron O'Cass; Martin Wetzels

doi:10.1111/jpim.12464

Contemporary Issues and Critical Challenges on Innovation in Services

Aron O'Cass, Martin Wetzels^*

^*Corresponding author for this work

Marketing & Supply Chain Management

Research output: Contribution to journal › Editorial › Academic › peer-review

Original language	English
Pages (from-to)	674-681
Number of pages	8
Journal	Journal of Product Innovation Management
Volume	35
Issue number	5
DOIs	https://doi.org/10.1111/jpim.12464
Publication status	Published - 1 Sept 2018

Keywords

RESEARCH PRIORITIES
VALUE CREATION
PERFORMANCE
CUSTOMERS
EMPLOYEES
FUTURE
FIRMS

Access to Document

10.1111/jpim.12464

Cite this

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