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  1. Published
  2. Published
    Martens, H., Bloemer, J. M. M., & Odekerken-Schröder, G. J. (2002). A Comparison of the Antecedents of Employee and Customer Loyalty at a Belgian Bank. In Proceedings 39th Annual Meeting Eastern Academy of Management Yale, USA: Yale.
  3. Published
  4. Published
    Oertzen, A-S., Mager, B., & Odekerken-Schröder, G. (2017). A measurement tool for value co-creation. Paper presented at The 5th Naples Forum on Service, Sorento, Naples, Italy.
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  6. Published
  7. Published
  8. Published
  9. Published
    Odekerken-Schröder, G. J., & Ouwersloot, J. (2003). Brand Communities: An Investigation of Plural Relationships. In Relationship Marketing, Customer Relationship Management, and Marketing Management: Co-operation, Competition, Co-evolution Berlijn: Freie Universitat Berlin.
  10. Published
  11. Published
    Odekerken-Schröder, G. J., & Bloemer, J. M. M. (2002). Constraints and dedication as drivers for relationship commitment: an empirical study in a health-care context. (METEOR Research Memorandum; No. 056). Maastricht: METEOR, Maastricht University School of Business and Economics.
  12. Published
  13. Published
    Odekerken-Schröder, G. J., & Bloemer, J. M. M. (2002). Constraints and Dedication as Drivers for Relationship Commitment: An Empirical Study in Health-Care Context. In Proceedings 31st EMAC Conference Braga, Portugal: EMAC.
  14. Published
    Odekerken-Schröder, G. J., Wetzels, M. G. M., & Cramer, A. (2003). Consumer Trade-Offs Online: An Empirical Study of Choice and Convenience. In Marketing Responsible and Relevant? Brussels: EMAC Brussels.
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  18. Published
    de Wulf, K., d'Haene, I., Zegers, D., & Odekerken-Schröder, G. J. (2002). Do Satisfied Call Center Operators Deliver Better Customer Service? In Proceedings of the 11th AMA Frontiers in Services Conference (pp. 40-40). Maastricht, The Netherlands: Maastricht.
  19. Published
    Odekerken-Schröder, G. J., Sillen, K. I. J., & Wetzels, M. G. M. (2015). Ex-inwoners als vergeten ambassadeurs van een stad/regio. In A. E. Bronner (Ed.), Jaarboek 2015: ontwikkelingen in het marktonderzoek (pp. 155-167). Haarlem: Spaar en Hout BV.
  20. Published
    van Oppen, C. A. M. L., Odekerken-Schröder, G. J., & Wetzels, M. G. M. (2005). Experiential value: a hierarchical model, the impact on e-loyalty and a customer typology. (METEOR Research Memorandum; No. 016). Maastricht: METEOR, Maastricht University School of Business and Economics.
  21. Published
    Simao, H., Ribeiro, P., Moreno, P., Figueiredo, R., Duarte, N., Nunes, R., ... Odekerken-Schröder, G. (2018). Experiments with Vizzy as a Coach for Elderly Exercise. Paper presented at The 13th Annual ACM/IEEE International Conference on Human Robot Interaction , Chicago, IL, United States.
  22. Published
  23. Published
  24. Published
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  27. Published
  28. Published
    de Wulf, K., Odekerken-Schröder, G. J., & van Kenhove, P. (2002). Investments In Consumer Relationships - A Critical Reassessment And Model Extension. (METEOR Research Memorandum; No. 077). Maastricht: METEOR, Maastricht University School of Business and Economics.
  29. Published
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  31. Published
    Tijhuis, M. J., Pohjola, M., Gunnlaugsdottir, H., Kalogeras, N., Leino, O., Luteijn, J., ... Verhagen, H. (2012). Looking beyond borders: Integrating best practices in benefit-risk analysis into the field of food and nutrition. Food and Chemical Toxicology, 50(1), 77-93. https://doi.org/10.1016/j.fct.2011.11.044
  32. Published
    Odekerken-Schröder, G. J., de Wulf, K., van Oppen, C. A. M. L., & de Canniere, M. (2003). Loyalty Monitor Onderzoek. In P. Kotler (Ed.), Principes van Marketing (pp. 419-420). Amsterdam: Pearson/Prentice Hall.
  33. Published
    Odekerken-Schröder, G. J., & Bloemer, J. M. M. (2004). Loyalty of Boundary Spanning Employees. In Proceedings of the 33rd EMAC Conference Murcia: EMAC.
  34. Published
  35. Published
    Sion, K., Verbeek, H., Boer, B. D., Zwakhalen, S., Odekerken-Schröder, G., Schols, J., & Hamers, J. (2018). Measuring experienced quality of care in nursing homes from the resident’s perspective: a needs assessment. Abstract from 17th European Doctoral Conference in Nursing Science, Maastricht, Netherlands.
  36. Published
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  38. Published
    Haex, R., van Rooyen, M., Sion, K. Y. I., Beurskens, A. J. H. M., Hamers, J. P. H., Moser, A., ... Zwakhalen, S. (2017). Not everything that can be counted counts: innovative and feasible measurements of long-term care quality. Poster session presented at CAPHRI Research day, Valkenburg, Netherlands.
  39. Published
    Caic, M., Odekerken-Schröder, G., & Mahr, D. (2017). Programmed to Care: A Typology of Social Service Robots in Healthcare. Abstract from Frontiers in Service Conference, 2017, New York, United States.
  40. Published
    Verhallen, P., Brüggen, E., Post, T., & Odekerken-Schröder, G. (2017). Raising Anchor for Behavioral Interventions: Evidence in Favor of Peer Effects. Paper presented at Boulder Summer Conference on Consumer Financial Decision-Making, Boulder, United States.
  41. Published
    Verhallen, P., Brüggen, E., Post, T., & Odekerken-Schröder, G. (2017). Raising Anchor for Behavioral Interventions: Evidence in Favor of Peer Effects. Paper presented at RAND Behavioral Finance Forum 2017, Washington, D.C., United States.
  42. Published
  43. Published
    Caic, M., Avelino, J., Mahr, D., Odekerken-Schröder, G., & Bernardino, A. (2018). Robotic versus human coaches for active aging: A field study on customer service experience. Paper presented at La Londe Conference, La Londe les Maures, France.
  44. Published
    Schijns, J. M. C., & Odekerken-Schröder, G. J. (1995). Segment selection by relationship strength. (METEOR research memorandum; No. 038). Maastricht: METEOR, Maastricht University School of Business and Economics.
  45. Published
    Oertzen, A-S., Mager, B., & Odekerken-Schröder, G. (2017). Service innovation in value co-creation: A context and an outcome. Paper presented at The 15th International Research Symposium on Service Excellence in Management, Porto, Portugal.
  46. Published
  47. Published
    Vink, J., Mahr, D., & Odekerken-Schröder, G. (2017). Shifting the balance of power in healthcare through service design. In B. Mager (Ed.), Service Design Impact Report - Health Sector Service Design Network.
  48. Published
    Ueland, O., Gunnlaugsdottir, H., Holm, F., Kalogeras, N., Leino, O., Luteijn, J., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: Consumer perception. Food and Chemical Toxicology, 50(1), 67-76. https://doi.org/10.1016/j.fct.2011.06.006
  49. Published
  50. Published
    Pohjola, M., Leino, O., Kollanus, V., Tuomisto, J., Gunnlaugsdottir, H., Holm, F., ... Verhagen, H. (2012). State of the art in benefit-risk analysis: Environmental health. Food and Chemical Toxicology, 50(1), 40-55. https://doi.org/10.1016/j.fct.2011.06.004
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