You can if you think you can: The impact of customer and employee efficacy on technology-based service delivery

J.C. de Ruyter, T. Yu

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

Original languageEnglish
Title of host publicationServing Customers: Global Services Marketing Perspectives
EditorsR.P. Fisk, R. Russell-Bennett, L.C. Harris
Place of PublicationBrisbane
PublisherTilde University Press
Pages161-175
Number of pages350
ISBN (Print)9780734610997
Publication statusPublished - 1 Jan 2013

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