Original language | English |
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Title of host publication | Serving Customers: Global Services Marketing Perspectives |
Editors | R.P. Fisk, R. Russell-Bennett, L.C. Harris |
Place of Publication | Brisbane |
Publisher | Tilde University Press |
Pages | 161-175 |
Number of pages | 350 |
ISBN (Print) | 9780734610997 |
Publication status | Published - 1 Jan 2013 |
You can if you think you can: The impact of customer and employee efficacy on technology-based service delivery
J.C. de Ruyter, T. Yu
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic