What Drives Consumers to Shop Online? A Literature Review

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

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Original languageEnglish
Title of host publicationDemand Driven Chains and Networks
EditorsT Verhallen, C Gaakeer, V Wiegerinck
Place of PublicationDen Haag
PublisherReed business/ Elsevier
Pages267-287
Publication statusPublished - 1 Jan 2004

Cite this

Perea y Monsuwe, T., Dellaert, B. G. C., & de Ruyter, J. C. (2004). What Drives Consumers to Shop Online? A Literature Review. In T. Verhallen, C. Gaakeer, & V. Wiegerinck (Eds.), Demand Driven Chains and Networks (pp. 267-287). Reed business/ Elsevier.