| Original language | English |
|---|---|
| Title of host publication | Jaarboek 2010 Ontwikkelingen in het marktonderzoek |
| Editors | A. Bronner |
| Place of Publication | Haarlem |
| Publisher | Spaarenhout |
| Pages | 113-126 |
| Publication status | Published - 1 Jan 2010 |
Wanneer Renderen Kennisinvesteringen in Niet-Exclusieve Verkopers?
J.W.A. van Beuningen, C. Moorman, J.C. de Ruyter, M.G.M. Wetzels, D. Cox
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic