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Dive into the research topics of 'Toward Multisensory Customer Experiences: A Cross-Disciplinary Bibliometric Review and Future Research Directions'. Together they form a unique fingerprint.- Sort by
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S. Stead*, R. Wetzels, M. Wetzels, G. Odekerken-Schröder, D. Mahr
Research output: Contribution to journal › (Systematic) Review article › peer-review