Abstract
Businesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life examples of sufficiency-oriented companies across diverse industries. These experts share their insights on sufficiency strategies in business, barriers and opportunities discovered, and the impact on customer behavioural change. They address the far-reaching changes in business, society, and policy required for this paradigm shift and suggest future research directions.
| Original language | English |
|---|---|
| Place of Publication | Bielefeld |
| Publisher | Transcript Verlag |
| Number of pages | 348 |
| Volume | 2 |
| ISBN (Electronic) | 978-3-8376-6910-7 |
| DOIs | |
| Publication status | Published - 13 May 2024 |