Succes Factoren voor Mobiele Service: Eerst het Spel en dan de Knikkers?

M.H.P. Kleijnen, J.C. de Ruyter, M.G.M. Wetzels

Research output: Contribution to journal › Article › Academic

Cite this

@article{cde3b4473c5d45209ec324a4d949f2ab,

title = "Succes Factoren voor Mobiele Service: Eerst het Spel en dan de Knikkers?",

author = "M.H.P. Kleijnen and {de Ruyter}, J.C. and M.G.M. Wetzels",

year = "2002",

month = jan,

day = "1",

language = "English",

volume = "2",

pages = "38--40",

journal = "Telecommerce Magazine",

issn = "1569-1608",

publisher = "BBP Media BV",

number = "1",

}