Services unplugged : four empirical studies on consumer evaluations of mobile service innovations

M.H.P. Kleijnen

Research output: ThesisDoctoral ThesisInternal

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Original languageEnglish
QualificationDoctor of Philosophy
Awarding Institution
  • Maastricht University
Supervisors/Advisors
  • de Ruyter, Ko, Supervisor
  • Wetzels, Martin, Supervisor
  • Vaassen, Eddy, Board member
  • Dellaert, Benedict, Board member
  • Eichholtz, Petrus, Board member
Award date8 Jun 2007
Place of PublicationMaastricht
Publisher
Print ISBNs978-90-9021634-8
Publication statusPublished - 1 Jan 2007

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