Protecting Growth Options in Dynamic Markets: THE ROLE OF STRATEGIC DISCLOSURE IN INTEGRATED INTELLECTUAL PROPERTY STRATEGIES

Given recent developments in information technology and intellectual property (ip) legislation, technology firms may benefit from an integrated ip strategy that combines patenting with strategic disclosure. This article presents a series of cases that introduce various aspects of strategic disclosure and provide a framework for how and when such practices may be merited as part of an integrated ip strategy. To help ceos decide on the economics and efficiency of the practice, practical guidelines are provided for when it might be a useful complement to the firm's other ip management practices.