On the role of normative influences in commercial virtual communities

C. Wiertz, J.C. de Ruyter, A.C.P. Streukens

Research output: Working paperProfessional

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Original languageEnglish
Place of PublicationMaastricht
PublisherMETEOR, Maastricht University School of Business and Economics
Number of pages46
Publication statusPublished - 1 Jan 2003

Publication series

SeriesMETEOR Research Memorandum
Number017

Cite this

Wiertz, C., de Ruyter, J. C., & Streukens, A. C. P. (2003). On the role of normative influences in commercial virtual communities. METEOR, Maastricht University School of Business and Economics. METEOR Research Memorandum, No. 017