Leveraging Data Rich Environments Using Marketing Analytics

Research output: Thesis › Doctoral Thesis › External

Original language	English
Qualification	Doctor of Philosophy
Awarding Institution	University of Groningen
Supervisors/Advisors	Wieringa, J.E., Supervisor, External person Gijsenberg, M.J., Supervisor, External person
Award date	30 Mar 2017
Publisher	Rijksuniversiteit Groningen
Print ISBNs	9789036795234
Electronic ISBNs	9789036795227
Publication status	Published - 2017
Externally published	Yes

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