| Original language | Dutch |
|---|---|
| Title of host publication | Jaarboek MarktOnderzoekAssociatie |
| Editors | F. Bronner |
| Place of Publication | Haarlem |
| Publisher | Spaar en Hout BV |
| Pages | 9-26 |
| Publication status | Published - 1 Jan 2012 |
In de schoenen van de klant: over de maakbaarheid van verantwoordelijke medewerkers
T. van Laer, J.C. de Ruyter
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic