Extending Electronic Portals with New Services: Effects of Fit on Consumer Evaluations of the Extensions

A.C.R. van Riel, J. Ouwersloot

Research output: Working paper / PreprintWorking paper

Original languageEnglish
Place of Publicationonbekend
PublisherMarketing & Supply Chain Management
Number of pages28
Publication statusPublished - 1 Jan 2003

Publication series

SeriesMAXX Working Paper

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