Consumer Trade-Offs Online: An Empirical Study of Choice and Convenience

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceeding › Academic › peer-review

Original language	English
Title of host publication	Marketing Responsible and Relevant?
Place of Publication	Brussels
Publisher	EMAC Brussels
Publication status	Published - 1 Jan 2003
Event	32rd EMAC Conference - Duration: 20 May 2003 → 23 May 2003

Conference	32rd EMAC Conference
Period	20/05/03 → 23/05/03

Cite this

@inproceedings{9de93256616945bcb649358c6f7a16bf,

title = "Consumer Trade-Offs Online: An Empirical Study of Choice and Convenience",

author = "G.J. Odekerken-Schr{\"o}der and M.G.M. Wetzels and A. Cramer",

note = "Marketing Responsible and Relevant? EMAC Brussels Brussels ; 32rd EMAC Conference ; Conference date: 20-05-2003 Through 23-05-2003",

year = "2003",

month = jan,

day = "1",

language = "English",

booktitle = "Marketing Responsible and Relevant?",

publisher = "EMAC Brussels",

}

TY - GEN

T1 - Consumer Trade-Offs Online: An Empirical Study of Choice and Convenience

AU - Odekerken-Schröder, G.J.

AU - Wetzels, M.G.M.

AU - Cramer, A.

N1 - Marketing Responsible and Relevant? EMAC Brussels Brussels

PY - 2003/1/1

Y1 - 2003/1/1

M3 - Conference article in proceeding

BT - Marketing Responsible and Relevant?

PB - EMAC Brussels

CY - Brussels

T2 - 32rd EMAC Conference

Y2 - 20 May 2003 through 23 May 2003

ER -