Original language | English |
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Title of host publication | Proceedings Association of Consumer Research Conference |
Editors | PA Keller, DW Rook |
Place of Publication | Atlanta, USA |
Publication status | Published - 1 Jan 2002 |
Event | conference; 2002-10-11; 2002-10-11 - Duration: 11 Oct 2002 → 11 Oct 2002 |
Conference
Conference | conference; 2002-10-11; 2002-10-11 |
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Period | 11/10/02 → 11/10/02 |