Alcohol Sales to Underage Buyers in the Netherlands in 2011 and 2013

J.J. van Hoof*, R.T.J. Roodbeen, J. Krokké, J.F. Gosselt, K. Schelleman-Offermans

*Corresponding author for this work

Research output: Contribution to journalArticleAcademicpeer-review

25 Citations (Web of Science)


PURPOSE: Measuring vendors' compliance and possible change in compliance with the legal age limits on alcohol sales in 2011 and 2013. METHODS: In 2011 and 2013, representative mystery shopping studies were conducted. In total, 2,737 underage mystery shopping alcohol purchase attempts were conducted both in off-premise (supermarkets, liquor stores, and take away restaurants) and on-premise (bars and sports bars) outlets as well as from alcohol home delivery services. RESULTS: Average compliance increased significantly from 28.2% in 2011 to 46.5% in 2013, and asking proof of age (ID) also increased significantly from 43.9% in 2011 to 54.1% in 2013. CONCLUSIONS: Both asking proof of age and, ultimately, compliance with the legal age limits increased significantly. Nevertheless, still 53.5% of the adolescents could purchase alcohol themselves, which makes alcohol largely available through the various premises.
Original languageEnglish
Pages (from-to)468-470
Number of pages3
JournalJournal of Adolescent Health
Issue number4
Publication statusPublished - Apr 2015


  • Underage alcohol sales
  • Mystery shopping
  • Compliance
  • Legal age limits

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