A Dyadic View on Buyers and Sellers Social Capital: Its Effect on Customized Treatments and Relationship Commitment

Chris Storey*, Agnieszka Blonska, Ko de Ruyter

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceeding › Academic › peer-review

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INIS

Social Sciences

Computer Science

Economics, Econometrics and Finance