Winner of the 2016 Emerald Citations for Excellence Award

Prize: Prize (including medals and awards)Academic


Emerald Citation of Excellence Award for publication: More than words: The influence of affective content and linguistic style matches in online reviews on conversion rates in the Journal of Marketing (authors: Ludwig S., De Ruyter K., Friedman M., Brüggen E.C., Wetzels M., Pfann, G.)
Granting OrganisationsEmerald