Robert Johnston 2016 Outstanding Paper Award

  • Stockburger-Sauer, N (Recipient), Scholl-Grissemann, Ursula (Recipient), Teichmann, Karin (Recipient) & Wetzels, Martin (Recipient)

Prize: Prize (including medals and awards)Academic

Description

“Value Cocreation at its Peak: The Asymmetric Relationship between Coproduction and Loyalty,” Journal of Service Management, 27 (4), 563-590.
Degree of recognitionInternational
Granting OrganisationsEmerald

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