Academy of Marketing Science Annual Conference (2012 AMS conference)

Pennings, J. (Speaker)

Activity: Talk or presentation (speaker at event)Talk or presentationAcademic

Description

TI - The Influence of Shareholder Complaints on Companies’ Product-Advertising InvestmentsCY - New Orleans, USA;
Period16 May 2012
Event titleAcademy of Marketing Science Annual Conference (2012 AMS conference)
Event typeConference